NYWIFT Blog

NYWIFT @ Tribeca: In Conversation with Makeup Artist Asha Smith

We are thrilled to celebrate NYWIFT Member Asha Smith, who recently was an additional makeup artist for the film The Perfect Find, starring Gabrielle Union, Janet Hubert, Alani “La La” Anthony, and more. The film recently premiered at the 2023 Tribeca Festival. Asha’s love of photography sparked an interest in film, and she ultimately earned a degree in filmmaking. She finds the personal interaction involved with makeup artistry — as well as the collaborative aspects and immediate satisfaction she receives from the work — a bigger draw than other creative mediums. In addition to film and television, Asha regularly works in beauty and fashion. Asha spoke to us about her experience on The Perfect Find, and her philosophical approach to her work. 

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Meet the New NYWIFT Member: Alfreda Howard

Welcome to NYWIFT, hair & makeup artist Alfreda Howard! Fre Howard is the proud owner of Faces By Fre, LLC, Makeup Artistry and is on the Board of Directors of Philadelphia WIFT. Her most recent credits include Makeup Department Head for Netflix’s "Free Meek", Season 13 of "Mystery Science Theatre 3000," and national commercials including a Smartwater spot with Pete Davidson. She has also designed makeup and wigs for several operas! Howard spoke to us about special effects makeup, advocacy & education, and how the pandemic shaped her career.

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