Meet the New NYWIFT Member: Katja Haecker
Let’s give a warm NYWIFT welcome to new member Katja Haecker! As an experienced and award-winning creative for the advertising world, Katja Haecker had her calling in 2015. Since then, she writes and directs not only commercials within the luxury world but also personal film projects, like "Endless Orange Me," a car/fashion short, or "Laps of Honor," a documentary about the protagonist’s passion for fast cars. A German native, she moved to the U.S. in 2007 and, since then, has worked between continents or wherever her passion for filmmaking takes her. Driven, experienced, focused, and open to all kinds of topics, from racing cars to daily life, she always has thrillers and suspenseful plots in mind, with an artistically trained eye. Katja spoke to us about her most daring commercial projects and how her lifelong love of fast cars shows up in her professional work.
READ MORENYWIFT Member Spotlight: Helene Lerner
Helene Lerner is a multi-talented author, CEO, talk show host, producer, influencer, mother, and much more. Her online brand, Women Working, has amassed over 20 million followers. Helene’s passion is uplifting women by providing them the tools and encouragement to create their own success. Through hosting the HerTimeTV show on social media, one-on-one mentorship, self-help books, and public engagements, she challenges women to chase their dreams, even if they feel uncertain. Helene is the definition of multi-faceted. She is an author, independent public television host, Emmy Award-winning executive producer, CEO, and Fortune 500 workplace consultant!
READ MORESocial Media for Film & TV: To Tweet or Not to Tweet
Image by Paola Peralta, via Wikimedia Commons. It was by default that I played the role of social media manager for the weekly PBS program I produced. I was the youngest person in a very small production office, after all. But as someone who loves new apps and technology, I enjoyed posting regular updates and...
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