Blog - New York Women in Film & TelevisionNew York Women in Film & Television

Secrets of Film Festival Programmers

Filmmakers who spend a lot of time submitting to festivals can have a twisted view of what programmers actually do. The surprising secret? Many of them are filmmakers and buffs just like us, sitting in a room, watching films on a computer. Sometimes 20 short films in one day. NYWIFT member Cameron Kit, founder of YOYOS, a documentary storytelling company, interviewed 4 different film festival programmers from big and small festivals to get the inside scoop. What do programmers actually do? What goes on behind the laptop screen? Here are the Top 8 Programmer Secrets she discovered!

Meet the New NYWIFT Member: Johanna Tolentino

Welcome to NYWIFT Johanna Tolentino! Tolentino, whose acting journey began at just 16 with a role in the iconic film Lean On Me, alongside Morgan Freeman, has made her mark in both television and film, appearing in acclaimed shows like Orange is the New Black, Law & Order SVU, and the Creed films. With a rich background in theater, she has honed her craft at the Puerto Rican Traveling Theater in New York, bringing authenticity and depth to every character she portrays. Johanna’s latest project, the web series Whatever It Takes, reflects her personal journey as a survivor of narcissistic abuse, showcasing her resilience and commitment to sharing powerful stories. As she joins the NYWIFT community, Johanna expresses her excitement about connecting with fellow women creatives who inspire and uplift one another. Let’s dive into her remarkable journey, her approach to acting, and the impactful stories she aims to tell.

Meet the New NYWIFT Member: Nicole Palermo

Welcome to NYWIFT, Nicole Palermo! Based in New York, Nicole Palermo is a producer and production manager experienced in both narrative and documentary filmmaking. After studying acting in college, she and friends launched a four-episode web series and founded their production company, Talking Back Pictures. She fell in love with producing and transitioned to full-time production in 2019, moving to documentaries with Apple TV+’s The Super Models in 2021. Known for her work in the five-time Emmy Award-winning Jim Henson: Idea Man, her documentary work emphasizes flexibility in storytelling, while her narrative projects, including Seoul Swith and Pen, Again, showcase her abilities working on meticulously executed films. This fall, she is producing the short film The Daughter by Mary Ann Anane.

NYWIFT Member Spotlight: Haroula Rose

NYWIFT Member Haroula Rose is a filmmaker and musician from Chicago, now residing in Los Angeles. She just recently completed All Happy Families, her sophomore feature film as writer, director and producer. It had its international premiere in Galway and was released theatrically in late 2024 with Freestyle and AMC. Her debut feature as writer/director, Once Upon a River, based on the best-selling novel, was “One of the Most Anticipated Films” in TIME Magazine and FILMMAKER, winning 19 awards at over 40 festivals worldwide.

Meet the New NYWIFT Member: Wanda Coppage

Welcome to NYWIFT, Wanda Coppage! Wanda J. Coppage is a creative force in the music and entertainment industry, driven by her passion for music supervision in TV and film. With a background in broadcast journalism and digital media, she has connected with community leaders and entertainers alike, serving as a red carpet correspondent for the BET Soul Train Awards. Recently, she launched 70 Starr Media to embrace her multifaceted identity and offer emceeing and digital content services. Currently completing a Music Supervision certificate at Berklee while pursuing her MBA, Wanda is also set to moderate the premiere of Tubi’s Divided Loyalty, showcasing her commitment to creativity and growth in the industry.

NYWIFT @ DOC NYC: In Conversation with Kim A. Snyder

The powerful short film Death By Numbers recently made its NYC premiere at DOC NYC 2024 in the “Caretakers” Short Film Program. In the piece, a survivor testifies at the trial of the Parkland high school shooter, confronting her trauma while examining the nature of hate, and of restorative justice. NYWIFT Member Cynthia Kane is Co-Producer on the film. “Death By Numbers marks the third project I’ve had the privilege to co-produce alongside Kim A. Snyder. It has been an incredible honor to collaborate with Kim, Sam, Janique, and Maria, witnessing this timely and powerful film take shape and find its way to audiences across the country and the world,” Kane told us. “Watching Sam’s remarkable growth—as both an artist and a person—since we first met her during the making of Us Kids has been truly inspiring. Even after countless viewings, this film continues to leave me deeply reflective. It challenges me to consider what restorative justice truly entails, and how individuals find the courage to reclaim their power in the aftermath of trauma and tragedy.” Snyder spoke to us on the day of the film’s premiere.

NYWIFT @ DOC NYC 2024: In Conversation with Francesca Kustra

In 2024, the cost and inequities in housing in the U.S. is at top of mind for so many. The documentary Slumlord Millionaire, directed by Steph Ching and Ellen Martinez, exposes housing injustice in NYC, following the David-and-Goliath battles between ordinary renters and powerful developers. Through stories from neighborhoods across the boroughs, the film reveals the harsh realities of unsafe housing, unethical landlords, and an overwhelmed housing court system. It also uncovers a troubling pattern of desirably located properties being seized for luxury developments in low-income neighborhoods, often with the system’s complicity. The film just made its world premiere at DOC NYC 2024. Brooklyn-based NYWIFT Member Francesca Kustra edited the film. Francesca began her career over a decade ago as an Assistant Editor on documentaries that have premiered at festivals such as Tribeca, Sundance, and Cannes. As someone who enjoys the challenge of combing through documentary footage to serve important stories, she was excited to do the same in the narrative world as the Editor for Steven Soderbergh’s series, Command Z. She was also an Additional Editor on the 2022 Academy Shortlisted doc short directed by Titus Kaphar, Shut Up and Paint and an Editor on Shiny Happy People: Duggar Family Secrets, and most recently Slumlord Millionaire. She spoke to us about her latest project.

NYWIFT @ DOC NYC 2024: In Conversation with Dori Berinstein

In 1982, Kenneth Cole burst onto the American fashion scene. Unable to afford a traditional showroom during the New York Shoe Expo, the enterprising founder registered his footwear business as a film production, enabling him to sell thousands of pairs of shoes out of a trailer in midtown Manhattan. Cole’s unwavering determination fueled his company’s growth and his fierce commitment to social activism. NYWIFT member Dori Berinstein is the director and producer of A Man with Sole: The Impact of Kenneth Cole, which is making its New York Premiere at the 2024 DOC NYC Festival. Dori is a six-time, Tony-and-Olivier-winning Broadway producer and an Emmy-award-winning director/producer/writer. Documentary work includes: A Man with Sole: The Impact of Kenneth Cole, Showbusiness: The Road To Broadway, CAROL CHANNING: Larger Than Life and Marvin Hamlisch: What He Did For Love (Emmy Award). Dori’s Broadway shows include: Stereophonic (Tony), Dana H, The Prom (Drama Desk), Legally Blonde (Olivier), Thoroughly Modern Millie (Tony), One Flew Over the Cuckoo’s Nest (Tony) and Fool Moon (Tony). Dori executive produced Isaac Mizrahi’s award-winning Unzipped and supervised the film Dirty Dancing. As a Walt Disney Imagineer, Dori supervised Jim Henson’s Muppet*Vision 3D. Dori sat down with us to discuss her latest work.

Meet the New NYWIFT Member: Meryl Jacobs

Welcome to NYWIFT, Meryl Jacobs! Driven by a lifelong passion for the arts, Meryl Jacobs creative professional has built an inspiring career spanning advertising, Broadway stage management, and post-production as an award-winning video editor and business owner. Embracing challenges with optimism, she believes in the power of self-belief and continuous growth. After returning to New York post-pandemic, she launched her own company, Gotham Edit Inc., confident in the value she provides to clients. Among her proudest achievements are collaborations with Universal Pictures, a corporate branding reel for Tumi, and a recognized PSA for the City of Los Angeles on senior scams. Grateful for every opportunity, she remains dedicated to creating impactful work that helps others. Read on to learn more about her fascinating career!

Meet the New NYWIFT Member: Pia Mechler

Welcome to NYWIFT, Pia Mechler! Pia Mechler, born and raised in Germany with German, Chilean, and Polish heritage, is a versatile actress, writer, and director. Studying film in Denmark and beginning her acting career in Berlin, she took her skills to the UK and then New York City in 2010, where she also took up directing. Pia wrote, directed, and starred in the web series Almost Settled and made her feature directorial debut with Everything is Wonderful, which premiered at the Thessaloniki Film Festival and was a finalist at the Chelsea Film Festival. Her latest project, Black Hole, which she wrote to address the challenges of female aging and ageism from a humorous perspective, is currently on its festival tour. Read on to discover her inspiring international background, her dedication to her projects, and her process when it comes to making films.

NYWIFT Member Spotlight: Myrta Vida

Myrta Vida is an award-winning writer and independent filmmaker specializing in features, shorts, documentaries, and stage productions. She serves as a producer at 3DMC, the production company behind the John Cassavetes Award-winning feature Premature (2019) and the Sundance Award-winning hybrid documentary The Infiltrators (2019). Since 2010, Myrta has worked as a story consultant and script doctor for independent filmmakers worldwide. A proud Army veteran from Puerto Rico, she earned her MFA in Creative Writing from the University of Missouri-St. Louis and completed a conservatory program in screenwriting at the New York Film Academy, both with summa cum laude honors. Additionally, she holds a certificate in sketch comedy writing from the Upright Citizens Brigade and was a 2022 Fellow with Third World Newsreel. Get to know her in our latest interview!

Meet the New NYWIFT Member: Marci Clark

NYWIFT is excited to welcome new member Marci Clark! Whether you were tuning into MTV during the mid-90s or consider Super Bowl ads to be immersive entertainment, there is a good chance you’ve engaged with remarkable content in which Marci has left an indelible mark! Marci is now Co-owner & Chief Marketing Officer of a location agency, The Scout Source, representing over 800 production-friendly locations in the Tristate area. Check out her blog feature where we converse about the evolution of her dynamic career in the film and television industry as a marketing professional, her talent and enthusiasm for linking content creators to incredible location sites for them to shoot their projects, and the iconic cartoon character who she “butted heads” with (no pun intended)!

Meet the New NYWIFT Member: Chiemeka Offor

Chiemeka Offor is a NYC-based Nigerian-American interdisciplinary artist, image maker, and director currently focusing on editorial photography and poetic short films. Her artwork has been featured in Cultured, i-D, Vogue Italia, Women’s Wear Daily, Buzzfeed Photo, Frieze, and Office Magazine. Chiemeka has received National recognition as a Grand Prize Winner in the Smithsonian Teen Portrait Competition for her portrait “Showtime”, and a 2020 National Young Arts Foundation Award in Photography. In the spring of 2023, she joined the 2023 Voice X PhotoVogue NFT Residency and is currently pursuing a major in Film and Television at NYU's Tisch School of the Arts, where she continues to construct visual and sensory worlds of inclusion through her intersectional and community-driven work. Continue to read more about Chiemeka and how she hopes to mesh the two worlds of fashion photography and visual activism in her career.

Meet the New NYWIFT Member: Becky Morrison

Let’s all welcome new NYWIFT member Becky Morrison! Becky is the Founder & CEO of The Light, an award-winning production company that produces films, series and high-end commercials. Becky kicked-off her career on the Hollywood blockbuster I Am Legend, dabbled in animation on Disney’s The Wild, then entered the world of rock n’ roll as visual content producer for U2’s world tour. In the span of her career, Becky has produced hundreds of projects for clients such as Netflix, Apple, NBC, A&E, Hulu and Disney. She has spent years studying the history of Hollywood and uses her research to inform a new framework for conscious production. She spoke to us about how she is using her creative work to inspire positive change.

Meet the New NYWIFT Member: Cathy Perifimos

Meet NYWIFT new member Cathy Perifimos! Cathy is an entertainment attorney, Of Counsel at Thompson LLC, consulting with the firm on entertainment and media transactions. Previously, she was Vice President at Paramount Global, where she managed the business and legal affairs of Smithsonian Channel and worked on documentaries and unscripted projects across the MTV Entertainment Group brands. Prior to joining Smithsonian Channel in 2014, Cathy was an Associate at the boutique entertainment law firm of Dembitzer & Dembitzer LLP. She was also an Associate Agent in the dramatic rights department of the Curtis Brown literary agency. She is a graduate of Barnard College and the Benjamin N. Cardozo School of Law. Cathy is a founding board member of Barnard Women in Entertainment, and at Cardozo is a member of the Filmmakers Legal Clinic Board and the FAME Advisory Board. Cathy resides in New Jersey with her husband and their cat. Recently, we asked Cathy about her impressive legal career in the entertainment industry.

How to Decide Which Screenwriting Contests to Submit To

There are hundreds, if not thousands, of screenwriting competitions out there — so how do you decide which ones are worth your time and money? As the co-founder of Moonshot Initiative, a nonprofit that works toward gender equity in film and television, NYWIFT Member Katrina Medoff has been on the other side of the application process. Her team reads hundreds of submissions a year for the Moonshot Pilot Accelerator and their newest program, the Moonshot Feature Accelerator. They know that their applicants poured their time, talents, and energy into their scripts, and that every fellowship submission means putting more time and money into your career. So it’s important to carefully consider which labs and contests to prioritize. If you’re ready to submit your feature film screenplay or TV pilot script to screenwriting competitions, here’s how to determine which labs, fellowships, and contests would be a good fit.

The Vital Importance of Mental Health Awareness for Women in Media and Entertainment: Insights from World Mental Health Day Festival

In the fast-paced world of media and entertainment, women often find themselves balancing demanding careers while also managing their mental health. Prioritizing self-care is not only important but necessary. NYWIFT Members LaKisa Renee and Tammy Reese had the privilege of attending Project Healthy Minds’ World Mental Health Day Festival on October 10th in New York City, the largest global celebration of mental health awareness. The event brought together influential leaders from the arts, including Award-winning Musician, Actor and Advocate Demi Lovato; TODAY Co-Host Carson Daly; Founder and CEO of OBB Media, Michael D. Ratner; and Peoplehood Co-Founder; Actress Sanaa Lathan, to share insights on the importance of mental health, the power of storytelling, and the impact of self-advocacy.

Meet the New NYWIFT Member: Michelle de la Rosa

Let's all give a warm welcome to Michelle de la Rosa! Michelle is a freelance theatre and film director based in New York City. She is a native New Yorker with Puerto Rican and Jewish heritage. As a director, she has participated in several NYC theatre festivals. She studied directing under the mentorship of John Grabowski at the Acting Studio in New York. She is a member of the Stage Directors and Choreographers Society and now NYWIFT! As a playwright, her short play Spell It (2021) was produced by the Nuyorican Poets Cafe. Continue reading to learn more about Michelle and how she got to where she is today as an artist.

NYWIFT Blog